Yamato Co., Ltd. will celebrate the 50th anniversary of its long-selling liquid glue product, “Arabic Yamato”, in fall of 2025.
To commemorate the 50th anniversary, a special website will be opened on July 1 (Tue.) to promote the 50th anniversary, and limited edition 50th anniversary design products based on the “Arabic Yamato Standard” will be available at famous stationery stores, household goods stores, bookstores, and EC sites nationwide from July 28 (Mon.).
Since its launch in 1975, Arabic Yamato has become a long-selling product that has been used by many customers across generations in offices, schools, and homes as the liquid glue with excellent quick-drying and adhesive strength and smooth application. Yamato will continue to implement various projects from time to time, starting with the opening of a special website to express our gratitude to our customers so that Arabic Yamato can continue to be a product and brand that is close to the customers.
■Arabic Yamato 50th Anniversary Special Site (from July 1)
URL：https://na-150-50th.studio.site
Under the slogan of “50th anniversary, Arabic Yamato will continue to stand by your side as is usual,” Yamato will convey our gratitude for the 50th anniversary and provide information on the history and birth stories of our products, as well as quizzes and other fun contents. Yamato will continue to update the website as needed with plans and other information that will make the anniversary even more exciting.
【Contents】
・Arabic Yamato Encyclopedia: historical research of Arabic Yamato.
・The Arabic Yamato Laboratory – An introduction to the details of Arabic Yamato by disassembling it. Also includes secret development stories.
・Arabic Yamato Quest: Answer quiz questions for title acquisition like RPG.
Other information on product lineups, various goods, campaign information, etc. will be updated as needed.
■Arabic Yamato Goods Collection (scheduled to roll out in July)
The long-selling Yamato product “Arabic Yamato” is now available as a collectible toy collection! Five capsule toys including a bag and a pouch. Sold by: Ken-Elephant Co. Ltd.
■Arabic Yamato Oil Charm Ball Chain (scheduled to be available in mid-July)
Long-selling Yamato product “Arabic Yamato” is now available as a sparkling oil charm!
A total of 4 kinds of prize items. Sold by: Ultra New Planning Co. Ltd.
■“Arabic Yamato” 50th Anniversary Limited Edition Product
| Product Name | “Arabic Yamato Standard” 50th Anniversary Limited Edition Design |
| Product Features | 1. 50th Anniversary Limited Edition design label. 2. Special sponge cap for soft and smooth application, enabling evenly application without smearing their hands. 3. Suitable for bonding paper, etc., with fast drying and excellent adhesive strength. |
| Uses | For adhesion of paper, etc. |
| Main ingredient | PVAL (polyvinyl alcohol) |
| Item No. | NA-150* |
| Net | 50ml |
| Suggested Japanese Retail Price | JPY220 (JPY200 without tax) |